Our expertise

Services

Sectors

The agency

Select Language

eng

Discuss your project

Our expertise

Services

Sectors

The agency

Select Language

eng

Discuss your project

PUBLIC COMMUNICATIONS

The public communication agency bringing policy closer to citizens.

A public policy, service or local project only makes sense when people understand it. We help you tell its story clearly, make it visible and give your audiences the information they need.

Social Media

Strategy

Advertising

Creative Studio

Explore our work

Discuss your project

Public service employee welcoming two adults at a public facility

Consultation meeting between citizens and local stakeholders

UNDERSTAND YOUR CHALLENGES

Being visible is not enough. You must be understood, at the right time.

Public communications reach people with different day-to-day realities and different levels of information. Between on-the-ground constraints, local expectations and sometimes sensitive decisions, every message must be clear, concrete and immediately useful.

Discuss your project

OUR SERVICES

Giving reach to useful information.

From advice to creation, we turn your information, projects and public services into clear, accessible content that can be used across the right channels.

Strategy

Clarify objectives, audiences, messages and how channels work together. We set a shared framework so decisions can be made quickly and the direction stays clear.

Strategy

Clarify objectives, audiences, messages and how channels work together. We set a shared framework so decisions can be made quickly and the direction stays clear.

Social media

Build a useful, clear presence that responds to recurring questions and follows the rhythm of your news and communities.

Social media

Build a useful, clear presence that responds to recurring questions and follows the rhythm of your news and communities.

Creative studio

Interviews, reports, infographics and explainer videos: formats that make technical topics more concrete without oversimplifying them.

Creative studio

Interviews, reports, infographics and explainer videos: formats that make technical topics more concrete without oversimplifying them.

Campaigns

Raise awareness of a service, event or initiative among the people concerned through targeted, amplified and measured campaigns.

Campaigns

Raise awareness of a service, event or initiative among the people concerned through targeted, amplified and measured campaigns.

THE wewake DIFFERENCE

Understand public action. Make it useful. Bring it to life.

Public communications are about more than making a topic visible. They help people understand, find a service and build trust, while taking your teams, constraints and approval process into account.

Many audiences, one shared need for clarity: citizens, service users, staff, elected officials, partners and local organizations. We adapt messages to each audience while keeping your mission in view.

Sensitive topics, well-managed approvals: we account for multiple stakeholders, institutional decisions and distribution schedules so work can move forward with precision and confidence.

Accessibility from the outset: clear, informative content designed around real-world use, whatever the medium or level of prior knowledge.

Service user in a public service facility

PUBLIC SECTOR CASE STUDIES

Public action, made visible.

Content and campaigns that explain projects, showcase professions and raise awareness of services.

Institutional

Change perceptions of bridge to recruit new players

For the 2026 back-to-school period, wewake managed a geotargeted acquisition campaign on Meta and LinkedIn to recruit new club members. The campaign generated 3,466 forms at €4.01 per lead.

Institutional

Showcase Italian expertise at Maison & Objet

ITA entrusted wewake with the social media coverage of Maison & Objet 2024, with 39 pieces of content generating 694,591 impressions, 324,857 video views, and 14,693 engagements.

Institutional

Make Pinterest a gateway to more sustainable tourism

To promote more sustainable tourism in Germany to French travelers, wewake deployed and optimized ten Pinterest pins, generating 5.06 million impressions across 3.71 million people.

Institutional

Bring Made in Italy to life at SIRHA

At SIRHA 2023, wewake brought the ITA collective to life with 40 posts and 8 stories, generating 99,432 impressions, 53,898 video views, and 706 engagements.

Institutional

Grow a careers portal with a traffic campaign

Agence de l'Orientation et des Métiers de Normandie called upon wewake to run a traffic campaign.

Institutional

Generate enquiries through combined acquisition campaigns

LADOM asked wewake to set up acquisition campaigns on Facebook and Instagram for the various LADOM programs: Mobility assistance, professional training, VAE….

Institutional

Make artificial intelligence accessible with educational content

The Conseil d'État engaged wewake as the Conseil d'État sought support in communicating its study on Artificial Intelligence and public service, as well as its symposium on AI and health.

Institutional

Increase acquisition with a Google Search strategy

FFB engaged wewake as FFB wanted support for its Search campaigns on Google Ads, resulting in a CTR of 36.63%.

Banking & Insurance

Institutional

Explain a mediation process with motion design

The Insurance Ombudsman entrusted wewake with creating a motion design video to make the mediation request process clear, understandable, and actionable.

Institutional

Raise awareness of a local online shop with social and video campaigns

Communauté de communes du Pays de Mormal called on wewake to support the community of municipalities with its campaigns on Facebook and YouTube to promote the new online store for local products.

Institutional

Change how young people see a sport

FFB reached out to wewake because FFB wanted to launch a campaign to reach young people and change the image of their sport among youth, resulting in 829K impressions.

Institutional

Fashion & Beauty

Improve ROAS by restructuring campaigns

Mlle Agathe entrusted wewake with structuring and optimizing its social media advertising campaigns, with new targeting and creative focused on benefits, evidence and UGC.

Institutional

Change perceptions of bridge to recruit new players

For the 2026 back-to-school period, wewake managed a geotargeted acquisition campaign on Meta and LinkedIn to recruit new club members. The campaign generated 3,466 forms at €4.01 per lead.

Institutional

Showcase Italian expertise at Maison & Objet

ITA entrusted wewake with the social media coverage of Maison & Objet 2024, with 39 pieces of content generating 694,591 impressions, 324,857 video views, and 14,693 engagements.

Institutional

Make Pinterest a gateway to more sustainable tourism

To promote more sustainable tourism in Germany to French travelers, wewake deployed and optimized ten Pinterest pins, generating 5.06 million impressions across 3.71 million people.

Institutional

Bring Made in Italy to life at SIRHA

At SIRHA 2023, wewake brought the ITA collective to life with 40 posts and 8 stories, generating 99,432 impressions, 53,898 video views, and 706 engagements.

Institutional

Grow a careers portal with a traffic campaign

Agence de l'Orientation et des Métiers de Normandie called upon wewake to run a traffic campaign.

Institutional

Generate enquiries through combined acquisition campaigns

LADOM asked wewake to set up acquisition campaigns on Facebook and Instagram for the various LADOM programs: Mobility assistance, professional training, VAE….

Institutional

Make artificial intelligence accessible with educational content

The Conseil d'État engaged wewake as the Conseil d'État sought support in communicating its study on Artificial Intelligence and public service, as well as its symposium on AI and health.

Institutional

Increase acquisition with a Google Search strategy

FFB engaged wewake as FFB wanted support for its Search campaigns on Google Ads, resulting in a CTR of 36.63%.

Banking & Insurance

Institutional

Explain a mediation process with motion design

The Insurance Ombudsman entrusted wewake with creating a motion design video to make the mediation request process clear, understandable, and actionable.

Institutional

Raise awareness of a local online shop with social and video campaigns

Communauté de communes du Pays de Mormal called on wewake to support the community of municipalities with its campaigns on Facebook and YouTube to promote the new online store for local products.

Institutional

Change how young people see a sport

FFB reached out to wewake because FFB wanted to launch a campaign to reach young people and change the image of their sport among youth, resulting in 829K impressions.

Institutional

Fashion & Beauty

Improve ROAS by restructuring campaigns

Mlle Agathe entrusted wewake with structuring and optimizing its social media advertising campaigns, with new targeting and creative focused on benefits, evidence and UGC.

Institutional

Change perceptions of bridge to recruit new players

For the 2026 back-to-school period, wewake managed a geotargeted acquisition campaign on Meta and LinkedIn to recruit new club members. The campaign generated 3,466 forms at €4.01 per lead.

Institutional

Showcase Italian expertise at Maison & Objet

ITA entrusted wewake with the social media coverage of Maison & Objet 2024, with 39 pieces of content generating 694,591 impressions, 324,857 video views, and 14,693 engagements.

Institutional

Make Pinterest a gateway to more sustainable tourism

To promote more sustainable tourism in Germany to French travelers, wewake deployed and optimized ten Pinterest pins, generating 5.06 million impressions across 3.71 million people.

Institutional

Bring Made in Italy to life at SIRHA

At SIRHA 2023, wewake brought the ITA collective to life with 40 posts and 8 stories, generating 99,432 impressions, 53,898 video views, and 706 engagements.

Institutional

Grow a careers portal with a traffic campaign

Agence de l'Orientation et des Métiers de Normandie called upon wewake to run a traffic campaign.

Institutional

Generate enquiries through combined acquisition campaigns

LADOM asked wewake to set up acquisition campaigns on Facebook and Instagram for the various LADOM programs: Mobility assistance, professional training, VAE….

Institutional

Make artificial intelligence accessible with educational content

The Conseil d'État engaged wewake as the Conseil d'État sought support in communicating its study on Artificial Intelligence and public service, as well as its symposium on AI and health.

Institutional

Increase acquisition with a Google Search strategy

FFB engaged wewake as FFB wanted support for its Search campaigns on Google Ads, resulting in a CTR of 36.63%.

Banking & Insurance

Institutional

Explain a mediation process with motion design

The Insurance Ombudsman entrusted wewake with creating a motion design video to make the mediation request process clear, understandable, and actionable.

Institutional

Raise awareness of a local online shop with social and video campaigns

Communauté de communes du Pays de Mormal called on wewake to support the community of municipalities with its campaigns on Facebook and YouTube to promote the new online store for local products.

Institutional

Change how young people see a sport

FFB reached out to wewake because FFB wanted to launch a campaign to reach young people and change the image of their sport among youth, resulting in 829K impressions.

Institutional

Fashion & Beauty

Improve ROAS by restructuring campaigns

Mlle Agathe entrusted wewake with structuring and optimizing its social media advertising campaigns, with new targeting and creative focused on benefits, evidence and UGC.

HAVE A PROJECT IN MIND?

Let’s help your messages of public interest reach people.

Tell us about the topic, the audiences concerned and the action you want people to take. We will consider the messages, formats and channels that can make the information clearer.

Would you rather write to us directly?

hello@wewake.agency

A man in a tracksuit answers the phone from a bathtub.

AI-staged

Tell us more about your project.

We listen and respond directly.

HAVE A PROJECT IN MIND?

Let’s help your messages of public interest reach people.

Tell us about the topic, the audiences concerned and the action you want people to take. We will consider the messages, formats and channels that can make the information clearer.

Would you rather write to us directly?

hello@wewake.agency

Tell us more about your project.

We listen and respond directly.

AI-staged

HAVE A PROJECT IN MIND?

Let’s help your messages of public interest reach people.

Tell us about the topic, the audiences concerned and the action you want people to take. We will consider the messages, formats and channels that can make the information clearer.

Would you rather write to us directly?

hello@wewake.agency