Our expertise

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eng

Discuss your project

Our expertise

Services

Sectors

The agency

Select Language

eng

Discuss your project

FOOD & BEVERAGES

The food communication agency that awakens an appetite for your brand.

Biscuits, drinks, fresh produce and groceries: we support food brands, manufacturers and retailers with content that sparks interest, expresses their personality and brings their products to life every day.

Social Media

Strategy

Advertising

Creative Studio

Explore our work

Discuss your project

Photographer shooting a campaign for biscuits, orange juice and a canned drink

Two professionals preparing a dish in a bright kitchen

A hand choosing a drink from a supermarket refrigerator

UNDERSTAND YOUR CHALLENGES

Spark desire. Give people reasons to choose you.

Launching a product range, standing out on the shelf, introducing a new product or becoming a regular choice in the shopping basket: your products need to find their place in crowded markets. On social media and in stores, taste draws people in, but brand identity, usage and evidence of quality also make a difference. We bring these elements together to create communications that encourage people to try your products and give them reasons to choose them again.

OUR SERVICES

From first glance to brand preference.

A clear strategy, appealing content and well-planned campaigns to raise awareness of your ranges, support launches and engage your communities.

Strategy

Clarify your positioning, audiences and key moments. Build a distinctive editorial identity for your products, ranges or retail brand.

Strategy

Clarify your positioning, audiences and key moments. Build a distinctive editorial identity for your products, ranges or retail brand.

Social media

Plan your presence around new products, consumption occasions and behind-the-scenes stories. Keep conversations going and grow a community connected to your products.

Social media

Plan your presence around new products, consumption occasions and behind-the-scenes stories. Keep conversations going and grow a community connected to your products.

Creative studio

Packshots, photography, films, stop motion and product scenes. A consistent art direction adapted for your social channels, campaigns and sales materials.

Creative studio

Packshots, photography, films, stop motion and product scenes. A consistent art direction adapted for your social channels, campaigns and sales materials.

Campaigns & activation

Support a launch, season or opening with the right content and channels. Guide distribution according to your goals for visibility, traffic or discovery.

Campaigns & activation

Support a launch, season or opening with the right content and channels. Guide distribution according to your goals for visibility, traffic or discovery.

THE wewake DIFFERENCE

Real flavor, no off-the-shelf recipes.

We bring your product culture and our creativity together to make your ranges appealing, your brand recognizable and your communications consistent.

Make people hungry, make them curious

Packaging, textures, flavors and consumption occasions: we bring to life what makes people want to discover and choose your products.

Make people recognize your brand

Art direction, tone and storytelling create a distinctive world. Across your ranges, your content establishes cues that belong to your brand.

From creation to activation

A launch, a season, an in-store event or a social media moment: we coordinate creation and distribution to reach the right audiences at the right time.

The creative studio for food & beverages

Content you can savor.

A brand that stays top of mind.

A packshot to showcase a product. A video to launch a range. An everyday scene to spark desire. We create the images, films and content that bring your brand to life, from social media to digital campaigns and from e-commerce materials to in-store activations.

Branded visuals & carousels

Videos & short formats

Brand films & launches

Motion design & stop motion

Newsletters & email campaigns

Mini-sites & campaign pages

Packshots & product photography

Identity & brand platforms

FOOD CASE STUDIES

Brands that spark desire.

Brand worlds, content and campaigns for businesses in food, beverages and hospitality.

Food & Beverage

Build a brand's summer presence with controlled campaign delivery

wewake managed Super Bock's 2026 summer brand awareness Meta campaign in France. The campaign generated 13.3 million impressions and reached 4.68 million people, with an average CPM of €0.87.

Food & Beverage

B2B

Turn foodservice expertise into a source of visibility

A B2B social media strategy that turns foodservice expertise into useful content, with LinkedIn as the primary channel.

Food & Beverage

Bring a solidarity initiative to life in two phases

wewake defined and led the media campaign for the 2025–2026 edition of Petit bonnet, bonne action in two phases, from the collection of hats to the in-store phase.

Food & Beverage

Develop an identity for a gallery and framing workshop

Prior to opening its gallery and framing workshop, Maison Ducarré tasked wewake with exploring its visual identity: three creative directions and several logo concepts, with no documented final approval.

Food & Beverage

Attract followers with a Facebook video campaign

KAMBLY partnered with wewake to run a subscriber recruitment campaign to grow the follower count of the Kambly France Facebook page, resulting in +6,152 "likes".

Food & Beverage

A co-branded competition to attract followers and generate sales

Pepperidge Farm engaged wewake to increase sales and acquire new customers, resulting in +2.8M users reached during the year.

Food & Beverage

Health

Raise a bioscience laboratory's profile among international audiences

YSOPIA tasked wewake with managing its social media presence to increase its visibility among European and American audiences and support its key fundraising milestones.

Hospitality & Food Service

Food & Beverage

Whet appetites and attract customers with social media content

El Rancho entrusted wewake with managing its social media, including photo shoots, editorial content, and engagement strategies to support the chain's visibility.

Food & Beverage

Build a brand's summer presence with controlled campaign delivery

wewake managed Super Bock's 2026 summer brand awareness Meta campaign in France. The campaign generated 13.3 million impressions and reached 4.68 million people, with an average CPM of €0.87.

Food & Beverage

B2B

Turn foodservice expertise into a source of visibility

A B2B social media strategy that turns foodservice expertise into useful content, with LinkedIn as the primary channel.

Food & Beverage

Bring a solidarity initiative to life in two phases

wewake defined and led the media campaign for the 2025–2026 edition of Petit bonnet, bonne action in two phases, from the collection of hats to the in-store phase.

Food & Beverage

Develop an identity for a gallery and framing workshop

Food & Beverage

Attract followers with a Facebook video campaign

KAMBLY partnered with wewake to run a subscriber recruitment campaign to grow the follower count of the Kambly France Facebook page, resulting in +6,152 "likes".

Food & Beverage

A co-branded competition to attract followers and generate sales

Pepperidge Farm engaged wewake to increase sales and acquire new customers, resulting in +2.8M users reached during the year.

Food & Beverage

Health

Raise a bioscience laboratory's profile among international audiences

YSOPIA tasked wewake with managing its social media presence to increase its visibility among European and American audiences and support its key fundraising milestones.

Hospitality & Food Service

Food & Beverage

Whet appetites and attract customers with social media content

El Rancho entrusted wewake with managing its social media, including photo shoots, editorial content, and engagement strategies to support the chain's visibility.

Food & Beverage

Build a brand's summer presence with controlled campaign delivery

wewake managed Super Bock's 2026 summer brand awareness Meta campaign in France. The campaign generated 13.3 million impressions and reached 4.68 million people, with an average CPM of €0.87.

Food & Beverage

B2B

Turn foodservice expertise into a source of visibility

A B2B social media strategy that turns foodservice expertise into useful content, with LinkedIn as the primary channel.

Food & Beverage

Bring a solidarity initiative to life in two phases

wewake defined and led the media campaign for the 2025–2026 edition of Petit bonnet, bonne action in two phases, from the collection of hats to the in-store phase.

Food & Beverage

Develop an identity for a gallery and framing workshop

Food & Beverage

Attract followers with a Facebook video campaign

KAMBLY partnered with wewake to run a subscriber recruitment campaign to grow the follower count of the Kambly France Facebook page, resulting in +6,152 "likes".

Food & Beverage

A co-branded competition to attract followers and generate sales

Pepperidge Farm engaged wewake to increase sales and acquire new customers, resulting in +2.8M users reached during the year.

Food & Beverage

Health

Raise a bioscience laboratory's profile among international audiences

YSOPIA tasked wewake with managing its social media presence to increase its visibility among European and American audiences and support its key fundraising milestones.

Hospitality & Food Service

Food & Beverage

Whet appetites and attract customers with social media content

El Rancho entrusted wewake with managing its social media, including photo shoots, editorial content, and engagement strategies to support the chain's visibility.

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