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CASE STUDY
El Rancho entrusted wewake with managing its social media, including photo shoots, editorial content, and engagement strategies to support the chain's visibility.
AI
AI
The client
Chain of Mexican and Tex-Mex restaurants offering themed dining.
The brief
Tex-Mex restaurant chains: 15-20 restaurants. Manage the restaurants' Facebook and Instagram social media accounts.
Actions & strategy
Produce recurring content (dish photoshoots, Tex-Mex culture), manage games/contests, and communicate commercial operations.
Results
TO CONTINUE
Projects in related sectors, presented through their challenges and achievements.
Build a brand's summer presence with controlled campaign delivery
wewake managed Super Bock's 2026 summer brand awareness Meta campaign in France. The campaign generated 13.3 million impressions and reached 4.68 million people, with an average CPM of €0.87.
Food & Beverage
Strategy
Advertising
Facebook Ads
Instagram Ads
Brand Awareness Campaign
Digital Marketing
Turn foodservice expertise into a source of visibility
A B2B social media strategy that turns foodservice expertise into useful content, with LinkedIn as the primary channel.
Food & Beverage
B2B
Strategy
Social Media
Content creation
LinkedIn Ads
Bring a solidarity initiative to life in two phases
wewake defined and led the media campaign for the 2025–2026 edition of Petit bonnet, bonne action in two phases, from the collection of hats to the in-store phase.
Food & Beverage
Advertising
Social Media
