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CASE STUDY

Build an international B2B social media presence

Build an international B2B social media presence

Build an international B2B social media presence

Cerway entrusted wewake with managing its international social media channels (X/Twitter and LinkedIn), including HQE monitoring, daily content production, and community management.

AI

AI

Cerway logo.
Cerway logo.

The client

Cerway is the operator responsible for promoting the overall HQE™ offer internationally.

Its activity is divided into 3 main areas:

• Training professionals, whether they are stakeholders in HQE™ projects or HQE™ Certification Referents supporting these stakeholders.

• Recognition of HQE™ professionals (HQE™ Certification Referents).

• HQE™ certification.

Build an international B2B social media presence
Media 1 of 2

The brief

Manage Cerway's international presence on X/Twitter and LinkedIn, ensuring monitoring, content production, and community engagement.

Actions & strategy

Monitor HQE-related content, propose daily ideas, produce and publish, and engage the community on X/Twitter and LinkedIn.

Results

+100kimpressions
1,6 %average LinkedIn engagement rate
1,3 %average X/Twitter engagement rate

HAVE A PROJECT IN MIND?

Let’s move forward together.

Expertise to share, a campaign to launch, a digital presence to grow? Tell us what you’re working on. We’ll take the time to understand your needs and work out the next steps with you.

Would you rather write to us directly?

A man in a tracksuit answers the phone from a bathtub.

AI-staged

Tell us more about your project.

We listen and respond directly.

HAVE A PROJECT IN MIND?

Let’s move forward together.

Expertise to share, a campaign to launch, a digital presence to grow? Tell us what you’re working on. We’ll take the time to understand your needs and work out the next steps with you.

Would you rather write to us directly?

Tell us more about your project.

We listen and respond directly.

A man in a tracksuit answers the phone from a bathtub.

AI-staged

AI-staged

HAVE A PROJECT IN MIND?

Let’s move forward together.

Expertise to share, a campaign to launch, a digital presence to grow? Tell us what you’re working on. We’ll take the time to understand your needs and work out the next steps with you.

Would you rather write to us directly?

Tell us more about your project.

We listen and respond directly.

A man in a tracksuit answers the phone from a bathtub.

AI-staged

AI-staged

The digital agency that awakens your difference.

Contact

wewake agency

9 rue des Colonnes

75002 Paris

© wewake 2026 · All rights reserved.

The digital agency that awakens your difference.

Contact

wewake agency

9 rue des Colonnes

75002 Paris

© wewake 2026 · All rights reserved.

The digital agency that awakens your difference.

Contact

wewake agency

9 rue des Colonnes

75002 Paris

© wewake 2026 · All rights reserved.