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CASE STUDY
Multilingual social media management connecting product innovation, training, and field projects in the photovoltaic sector.
AI
AI
The client
GSE designs and builds turnkey business premises. The group supports industrial, logistics, commercial and office real estate projects from design and construction through delivery.
The brief
Deploy a multilingual social media presence in French, English, and Dutch to reach builders, installers, and individuals in France and across several European markets, while supporting the visibility of photovoltaic solutions.
Actions & strategy
Structure an editorial line around solutions, training, innovation, and field projects, then adapt texts, visual media, and video assets into French, English, and Dutch according to markets and audiences.
Results
TO CONTINUE
Projects in related sectors, presented through their challenges and achievements.
Bring a trade show to life with a series of video interviews
For Learning Technologies 2026, wewake structured a series of video content to extend discussions from the trade show beyond the booth. The setup includes team interviews, the "Learning Talks" series, and a recap video distributed on LinkedIn, X, and Google Business.
Training
B2B
Event
Content creation
Social Media
Improve LinkedIn Ads efficiency while maintaining visibility
wewake manages Training Square’s LinkedIn Ads campaigns by optimizing audiences, messaging, and creatives to support visibility and acquisition. Between January 1 and September 24, 2026, the campaigns generated 221,837 impressions and 2,841 clicks, with a CTR of 1.28% and a CPC of €1.69.
Training
B2B
LinkedIn Ads
Advertising
Digital Marketing
Turn foodservice expertise into a source of visibility
A B2B social media strategy that turns foodservice expertise into useful content, with LinkedIn as the primary channel.
Food & Beverage
B2B
Strategy
Social Media
Content creation
LinkedIn Ads
