Our expertise

Services

Sectors

The agency

Select Language

eng

Discuss your project

Our expertise

Services

Sectors

The agency

Select Language

eng

Discuss your project

LEAD GENERATION AGENCY

Generate high-quality leads.

A lead generation campaign starts with a simple question: how can you generate qualified contacts at the lowest possible cost per lead? wewake builds the journey connecting your audience, message and contact point into a campaign system designed to generate volume and quality over time.

View our work

Let’s discuss your campaign

Computer, mobile ad, and print variations of a lead generation campaign.

A person fills out a form on their computer, seen from behind at a wooden table.

YOUR CHALLENGE

Behind a form,

there is a real decision.

It is about more than collecting contact details. We define what makes an enquiry useful, choose the right journey and align every message with the next step. This helps your team understand what information they will receive and how to follow up.

We also consider how enquiries will be received and handled, so the campaign fits your commercial reality.

QUALIFICATION CRITERIA

The objective defines

what an enquiry should include.

Before launching the campaign, we clarify what your team needs to know to follow up on an enquiry.

Qualification sheets by job function, industry, and geographic area in an open binder.

The right profile

Industry, role, location: we define the characteristics of the contacts your team wants to meet.

Project brief with requirements and deadline criteria, accompanied by a workbook.

An identified need

A quote request, meeting or registration: we clarify the intent and how your offer can address it.

Form on a tablet and cards displaying contact information.

Useful information

We keep the questions that help us understand an enquiry and prepare the next step, without making the form unnecessarily long.

OUR METHOD

An enquiry takes shape

at every step.

From objective to enquiry, every step has a role.

Hands prepare a campaign brief with audience sheets, ads, and a schedule.

Plan the campaign

We define the objective, target audiences and platforms for your campaigns.

Hands compare a mobile form, a desktop landing page, and their paper mockups.

Choose the journey

An on-platform form or a dedicated landing page: the format depends on your offer, the information people need and the expected next step.

Hands select printed advertising designs and their mobile version on a work table.

Create the message

We develop copy and visuals so the ad, form and landing page present the same offer.

Hands examine a summary of requests and sales feedback in front of a tracking dashboard.

Track useful signals

We review available data and feedback from your team to decide what is worth adjusting.

YOUR LEAD CAMPAIGN CHANNELS

Your lead campaigns, where your prospects are active.

From LinkedIn to Facebook and Instagram, we adapt your lead campaigns to the networks your prospects use. Google Ads and programmatic display can complement these channels, depending on your objective and budget.

On-platform forms or dedicated landing pages: every campaign connects creative, offer and a clear action. We compare the enquiries received and their quality to adjust messages, audiences and investment.

Facebook

Instagram

Google Ads

YouTube

TikTok

Snapchat

Programmatic display

Lead generation campaigns on a computer and mobile, with LinkedIn, Facebook, Instagram, Google Ads, YouTube and TikTok references on a wooden table.

ENQUIRY QUALITY

Quality starts beforehand

A form alone does not qualify a contact.

Together, we define what makes an enquiry relevant, then align targeting, messaging, form questions and routing. If your setup allows, tracking can connect with your team’s tools.

Qualification criteria defined

A journey suited to your offer

Commercial feedback included

Checklist for target, message, form, and follow-up, with campaign materials.

Two women in tracksuits talk in front of a reproduction of the Mona Lisa.

AI-staged

OUR CREATIVE STUDIO

Creative that drives

conversion.

Our studio develops your ads: visuals, carousels, documents or videos, all with one objective: generate interest.

Advertising

Content

Form

Landing page

Qualification

Retargeting

Measurement

Follow-up

Landing page

MEASURE AND ADJUST

Measure and improve

We track the signals that matter to your goal: lead quality, forms and feedback from your sales team.

Printed measurement plan and sheets for requests, forms, appointments and qualified contacts.

Measure and improve

We track the signals that matter to your goal: lead quality, forms and feedback from your sales team.

Measure and improve

We track the signals that matter to your goal: lead quality, forms and feedback from your sales team.

CASE STUDIES

Campaigns that generate leads.

Explore campaigns where targeting, messaging and creative support an acquisition objective.

A smiling woman sitting at a desk in a bright workspace.

Training

Human Resources

B2B

Tech, Software & Apps

Generate demo requests with LinkedIn Ads

A two-phase LinkedIn campaign to build awareness, then convert engaged HR audiences.

A bright living room with a dining area, open kitchen and contemporary furniture.

Real Estate

Structure digital acquisition for rental property investment

A multichannel acquisition strategy optimized to generate leads for rental property investment.

A green bathroom with a round mirror and wooden vanity unit.

Real Estate

B2B

Develop a social media strategy for workplace design

A LinkedIn and Instagram strategy combining editorial management, content creation and advertising.

A person in a lab coat presents a display board to a group in a hallway.

Health

JNBB 2025: an event to raise the profile of French biopharmaceutical manufacturing nationwide

For the second Journée Nationale de la Bioproduction de Biomédicaments, held on 5 June 2025, we designed and coordinated a nationwide digital campaign showcasing more than 40 events across 12 major regions of France.

A contemporary dining room with a table and chairs beside a large window.

Real Estate

Generate leads for rental property investment

A multichannel acquisition strategy to support growth for a rental property business.

Wind turbines and solar panels installed in a field.

Energy & Environment

Generate demo requests on LinkedIn

A LinkedIn campaign optimized to generate sign-ups for a software demo in Europe and South America.

A technician reviewing a tablet above a row of solar panels.

Energy & Environment

B2B

Recruitment campaign for a solar hangar installer

A LinkedIn recruitment campaign designed to attract new talent to a solar hangar installer.

A hand applying mortar to a wall with a trowel.

Construction

Industry

B2B