BRANDING AGENCY
A recognizable brand, reference points everyone can share.
Your identity should help your audiences understand who you are and your teams communicate consistently. wewake brings positioning, brand voice and visual identity together to build a brand that works across your content, campaigns and everyday materials.

AI-staged
AN IDENTITY MADE TO BE USED
Your brand needs to fit into one idea and work across all your materials.

AI-staged
Together, we define what makes your brand distinctive: its proposition, audiences, evidence and voice. This foundation guides visual and editorial choices. Every decision should make your brand easier to recognize and your offer easier to understand.
A brand guide is useful when your team knows how to apply it. We prepare the rules, files and templates needed for selected uses: social media, presentations, videos, your website or on-site materials. This helps your identity live beyond its initial presentation.
The substance, design and tools to express yourself.

AI
Strategy and brand voice
We clarify your positioning, messages and tone. Editorial guidance helps your team explain the offer and keep a consistent voice.

AI
Visual identity
We design or evolve your identity elements: logo, colors, typefaces and graphic world. We test the choices on your actual materials.

AI
Rollout and rebranding
We prepare the brand guide, files and useful templates. When the identity changes, we organize the transition and update priorities with your teams.
OUR APPROACH
An identity built with you and tested in the real world.
Understand the brand
Gather your challenges, audiences and evidence.
Define the foundation
Clarify positioning, messages and voice.
Create and test
Design the identity and test it in selected use cases.
Share the guidance
Deliver the rules, files and templates that make rollout easier.
From logos to brand guidelines, our work.
Logo design, brand identity or social media guidelines: view examples of our work.


Move from a historic name to a clearer, more international brand
A logo, color palette, and typographic guidelines to establish consistent visual standards for Training Square across all materials.


Develop an identity for a gallery and framing workshop
Three graphic territories—earthenware, initials, and frames—explored to connect the gallery with its framing workshop.


Cerballiance
Social media brand guidelines in practice.
Composition rules, photo treatments, and "brush" shapes to give consistency to the network's content. The brand guidelines specify their use in visuals and captions.
Excerpts from the social media brand guidelines · September 2025
EXPLORE FURTHER
Connect ideas to the next step in your project.
YOUR QUESTIONS
