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ÉTUDE DE CAS
Thalasseo.com a sollicité wewake pour animer les réseaux sociaux de la marque sur Facebook & Instagram Gérer les campagnes de sponsorisation, avec pour résultat budget publicité 550€ • 27k€ de ventes eCommerce • 55 ventes • ROAS x50 .
IA
IA
Le client
Thalasseo.com est une plateforme de réservation spécialisée dans les séjours de thalassothérapie, spa, bien-être et cures. Elle sélectionne et commercialise des offres d’hébergement et de soins en France et à l’étranger.
La demande
Animer Facebook et Instagram, mettre en avant les offres de séjours bien-être et gérer les campagnes de sponsorisation afin de soutenir les ventes en ligne.
Actions & Stratégie
• Articuler la stratégie éditoriale et la stratégie publicitaire
• Mettre en avant les offres et produits selon les temps forts commerciaux
• Produire les contenus pour Facebook et Instagram
• Paramétrer, gérer et optimiser les campagnes de sponsorisation
Résultats
POUR CONTINUER
Des projets proches par leur secteur, racontés avec leurs enjeux et leurs réalisations.
Structurer et animer la communication d’une filière stratégique
En 2026, wewake a piloté la communication multicanale de France BioLead pour expliquer la filière, fédérer ses acteurs et soutenir son attractivité. Le dispositif suivi totalise 230 publications, 7 millions d’impressions et 1 907 nouveaux abonnés.
Santé
Associations & ONG
Stratégie
Brand content
Social Media
Création de contenu
Marketing Digital
Rendre la prévention santé claire et utile sur les réseaux
Une programmation santé structurée par thèmes hebdomadaires et déclinée en formats pédagogiques sur Facebook, Instagram et LinkedIn.
Santé
Stratégie
Social Media
Création de contenu
Motion design
Faire rayonner un événement national depuis les territoires
Pour la JNBB 2025, wewake a coordonné un dispositif éditorial national relayant 37 événements territoriaux. Le reporting consolidé recense 273 publications, 1 195 364 impressions et 78 474 engagements.
Santé
Associations & ONG
Stratégie
Social Media
Création de contenu
Événement
