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ÉTUDE DE CAS
Corsica Ferries a sollicité wewake pour analyser la pertinence de la stratégie mise en place.
Le client
Corsica Ferries est une compagnie maritime de transport de passagers et de véhicules. Elle exploite des liaisons en ferry vers la Corse, la Sardaigne et d’autres destinations méditerranéennes, avec réservation et services à bord.
La demande
Analyser la pertinence de la stratégie social media existante afin d’en identifier les forces, les faiblesses et les pistes d’évolution.
Actions & Stratégie
Un audit stratégique associés de recommandations stratégiques : Stratégie Benchmark compétition Analyse approfondie de la stratégie éditoriale de Corsica Ferries Recommandations stratégiques
Résultats
POUR CONTINUER
Des projets proches par leur secteur, racontés avec leurs enjeux et leurs réalisations.
Engager les 16–20 ans avec un jeu concours social ads
Pour ses 60 ans, Jean Lain Mobilités a confié à wewake un jeu concours TikTok et Snapchat qui a généré 23,9 millions d’impressions et 151 319 clics ou swipe-ups.
Transport
Retail
Activation
Publicité
Création de contenu
Création de landing page
Social Ads
TikTok Ads
Snapchat Ads
Campagne de Notoriété
Remplir des vols avec une campagne social ads géolocalisée
Aéroport de Biarritz a sollicité wewake pour campagne pour mettre en avant des vols à moindre coût de la compagnie Transavia.
Transport
Tourisme
Publicité
Campagne de Notoriété
Création de contenu
Social Media
Recruter des hôteliers avec une campagne leads multi-canal
LOGIS GROUP a sollicité wewake pour mettre en place des campagnes leads sur Facebook, Instagram et Linkedin pour recruter de nouveaux hôteliers au sein du groupe.
Hôtellerie & Restauration
Tourisme
Publicité
Facebook Ads
Instagram Ads
LinkedIn Ads
Campagne de Leads
Création de contenu
Social Media
