CASE STUDY
BP entrusted wewake with launching its social media presence in France, through an inspirational content strategy, photo and video shoots, engagement mechanics, and paid media.

AI
AI
The client
BP is an international energy group active in France in fuel, lubricant and mobility service distribution, while also developing electricity and lower-carbon energy activities.
The brief
The BP service station network in France. Launch the brand on social networks in France and increase brand awareness.
Actions & strategy
Define an inspirational strategy, produce content (photo/video shoots), run contests/giveaways, manage community management, and oversee sponsorship.
Results
TO CONTINUE
Projects in related sectors, presented through their challenges and achievements.

Generate qualified contacts in two European markets
wewake managed DAKO's lead generation campaigns in France and Switzerland in 2025 and 2026, with 475 verified leads across the five analyzed waves.
Construction
Industry
B2B
Strategy
Advertising
Facebook Ads
Lead Generation Campaign
Digital Marketing

Increase demo interest with an optimised LinkedIn campaign
AP Renewables engaged wewake to create a lead campaign to generate sign-ups for a software demo Budget: €2,195/month, with ad results.
Energy & Environment
Advertising
LinkedIn Ads
Lead Generation Campaign
Content creation
Social Media

Share solar expertise with business and consumer audiences
Multilingual social media management connecting product innovation, training, and field projects in the photovoltaic sector.
Construction
Industry
B2B
Strategy
Social Media
Content creation
Motion design
LinkedIn Ads





