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CASE STUDY
France Invest entrusted wewake with social media management for its events on X (Twitter) and LinkedIn, including live coverage and video interviews to extend key moments.
AI
AI
The client
France Invest represents French private equity and private investment stakeholders. The association supports the profession, develops best practices and contributes to sustainable business financing.
The brief
Host France Invest events on X (Twitter) and LinkedIn: announce highlights, cover live speeches, and follow up on messages after the event.
Actions & strategy
Provide live event coverage (live tweeting) and produce post-event video interviews to extend communications.
TO CONTINUE
Projects in related sectors, presented through their challenges and achievements.
Bring a trade show to life with a series of video interviews
For Learning Technologies 2026, wewake structured a series of video content to extend discussions from the trade show beyond the booth. The setup includes team interviews, the "Learning Talks" series, and a recap video distributed on LinkedIn, X, and Google Business.
Training
B2B
Event
Content creation
Social Media
Improve LinkedIn Ads efficiency while maintaining visibility
wewake manages Training Square’s LinkedIn Ads campaigns by optimizing audiences, messaging, and creatives to support visibility and acquisition. Between January 1 and September 24, 2026, the campaigns generated 221,837 impressions and 2,841 clicks, with a CTR of 1.28% and a CPC of €1.69.
Training
B2B
LinkedIn Ads
Advertising
Digital Marketing
Clarify a complex offer on the walls of a stand
wewake designed the booth graphics for Training Square for Learning Technologies 2026, structuring the offer around key features, AI, and client proof points, through to validated large-format files.
Training
B2B
Event
Creative Studio
