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CASE STUDIES
ARS Île-de-France a sollicité wewake pour déployer une campagne de sensibilisation au vaccin contre la Covid-19 auprès des jeunes d’île-de-France, avec pour résultat +22M impressions.
IA
IA
Le client
The brief
Sensibiliser les jeunes d’Île-de-France à la vaccination contre la Covid-19 grâce à une campagne diffusée sur Instagram, TikTok et Snapchat.
Actions & strategy
• Définir la stratégie média sur Instagram, TikTok et Snapchat
• Adapter les assets fournis aux formats et contraintes de chaque plateforme
• Paramétrer les audiences et les objectifs de diffusion
• Piloter et optimiser la campagne à partir des résultats observés
Results
CASE STUDIES
Strategies you can see. Results you can measure.
Faire changer le regard sur le bridge pour recruter
Pour la rentrée 2026, wewake a piloté une campagne d’acquisition géolocalisée sur Meta et LinkedIn afin de recruter de nouveaux licenciés. Le dispositif a généré 3 466 formulaires à 4,01 € par prospect.
Institutionnel
Strategy
Advertising
Facebook Ads
Instagram Ads
LinkedIn Ads
Lead Generation Campaign
Digital Marketing
Structurer et animer la communication d’une filière stratégique
En 2026, wewake a piloté la communication multicanale de France BioLead pour expliquer la filière, fédérer ses acteurs et soutenir son attractivité. Le dispositif suivi totalise 230 publications, 7 millions d’impressions et 1 907 nouveaux abonnés.
Health
Associations & NGOs
Strategy
Brand content
Social Media
Création de contenu
Digital Marketing
Rendre la prévention santé claire et utile sur les réseaux
Une programmation santé structurée par thèmes hebdomadaires et déclinée en formats pédagogiques sur Facebook, Instagram et LinkedIn.
Health
Strategy
Social Media
Création de contenu
Motion design
