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CASE STUDY
KLEBER asked wewake to develop the brand on social media in five European countries: France, Germany, Spain, Italy and Poland, with a strategy as the outcome.
AI
AI
The client
KLEBER is a tire brand owned by Michelin. It offers tires for cars, vans and agricultural vehicles, with summer, winter and all-season ranges.
The brief
Develop the brand on social media in France, Germany, Spain, Italy and Poland, with international coordination and a stated overall budget of €2M.
Actions & strategy
• An international Social Media strategy built around trust, with a lifestyle approach to the product
• Creation of 8 posts per month in 5 languages
• International coordination and coordination with other agencies
• Community Management & crisis management
Results
TO CONTINUE
Projects in related sectors, presented through their challenges and achievements.
Engage 16–20-year-olds with a social ads competition
For its 60th anniversary, Jean Lain Mobilités entrusted wewake with a TikTok and Snapchat contest that generated 23.9 million impressions and 151,319 clicks or swipe-ups.
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Generate qualified contacts in two European markets
wewake managed DAKO's lead generation campaigns in France and Switzerland in 2025 and 2026, with 475 verified leads across the five analyzed waves.
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Share solar expertise with business and consumer audiences
Multilingual social media management connecting product innovation, training, and field projects in the photovoltaic sector.
Construction
Industry
B2B
Strategy
Social Media
Content creation
Motion design
LinkedIn Ads
