CASE STUDY
Emile Henry engaged wewake to manage the brand on social media.

AI
AI
The client
Emile Henry is a French company that has designed and manufactured ceramic cookware, baking dishes and kitchen accessories for more than 170 years. The brand emphasizes its “earth and fire” craftsmanship, use of natural clay, quality and innovation (including laboratory testing), as well as sustainability and products guaranteed for up to 10 years.
The brief
Manage the brand on social media with lifestyle and user-generated content, tailored to its culinary universe.
Actions & strategy
• Define a lifestyle editorial line consistent with the brand's universe
• Showcase products in concrete culinary uses
• Integrate user-generated content
• Produce and publish content on social media
Results
TO CONTINUE
Projects in related sectors, presented through their challenges and achievements.

Support sales with e-commerce retargeting
Emile Henry asked wewake to support the brand on social media and help drive sales in 2020.
Home
Social Media

Engage audiences at year-end with a digital Advent calendar
Thermor entrusted wewake with a year-end activation in the form of a mobile contest/game, with dedicated creative production and paid amplification.
Home
Industry
Energy & Environment
Activation
Advertising
Content creation

Build a social media presence that grows the brand
Thermor entrusted wewake with social media management for individual consumers, using a content strategy and regular formats.
Home
Industry
Energy & Environment
Social Media
Content creation
Brand content



