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ÉTUDE DE CAS
Thermor a confié à wewake une activation de fin d’année sous forme de jeu/concours mobile, avec une production créative dédiée et une amplification payante.
Le client
Thermor conçoit et commercialise des équipements de confort thermique pour l’habitat : radiateurs électriques, sèche-serviettes, chauffe-eau et pompes à chaleur, accompagnés de services pour les particuliers et professionnels.
La demande
Thermor, marque de radiateurs connectés. Animer la période de fin d’année avec un jeu/ concours engageant pour les fans de la marque.
Actions & Stratégie
Concevoir un calendrier de l’Avent digital (jeu mobile avec tirage quotidien), produire les créations et activer une campagne de sponsorisation.
Résultats
POUR CONTINUER
Des projets proches par leur secteur, racontés avec leurs enjeux et leurs réalisations.
Générer des contacts qualifiés sur deux marchés européens
wewake a piloté les campagnes de génération de leads de DAKO en France et en Suisse en 2025 et 2026, avec 475 contacts vérifiés sur les cinq vagues analysées.
Construction
Industrie
B2B
Stratégie
Publicité
Facebook Ads
Campagne de Leads
Marketing Digital
Faire décoller une démo avec une campagne LinkedIn optimisée
wewake a accompagné AP Renewables dans une campagne LinkedIn destinée à générer des inscriptions à une démonstration logicielle auprès des professionnels des énergies renouvelables.
Énergie & Environnement
Publicité
LinkedIn Ads
Campagne de Leads
Création de contenu
Social Media
Déployer une expertise solaire auprès de publics professionnels et particuliers
Une animation social media multilingue qui relie innovation produit, formation et réalisations terrain dans l’univers photovoltaïque.
Construction
Industrie
B2B
Stratégie
Social Media
Création de contenu
Motion design
LinkedIn Ads
