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AGENCE DE BRANDING
Une marque que l’on reconnaît, des repères que l’on partage.
Votre identité doit aider vos publics à comprendre qui vous êtes et vos équipes à s’exprimer avec cohérence. wewake relie positionnement, voix de marque et identité visuelle pour construire un branding qui se déploie dans vos contenus, vos campagnes et vos supports du quotidien.
mise en scène IA
UNE IDENTITÉ FAITE POUR ÊTRE UTILISÉE
Votre marque doit tenir dans une idée et vivre sur tous vos supports.
mise en scène IA
Nous travaillons avec vous ce qui rend votre marque particulière : sa proposition, ses publics, ses preuves et sa façon de parler. Ce socle guide les choix graphiques et éditoriaux. Chaque décision doit aider à vous reconnaître et à mieux comprendre votre offre.
Une charte devient utile quand votre équipe sait l’appliquer. Nous préparons les règles, les fichiers et les modèles nécessaires aux usages retenus : réseaux sociaux, présentations, vidéos, site ou supports terrain. Votre identité peut ainsi vivre au-delà de sa présentation initiale.
Le fond, la forme et les outils pour vous exprimer.
IA
Stratégie et voix de marque
Nous précisons votre positionnement, vos messages et votre tonalité. Des repères éditoriaux aident votre équipe à expliquer l’offre et à garder une voix cohérente.
IA
Identité visuelle
Nous concevons ou faisons évoluer les éléments de votre identité : logo, couleurs, typographies et univers graphique. Les choix sont éprouvés sur vos supports réels.
IA
Déploiement et rebranding
Nous préparons la charte, les fichiers et les modèles utiles. Lors d’un changement d’identité, nous organisons la transition et les priorités de mise à jour avec vos équipes.
NOTRE APPROCHE
Une identité construite avec vous, éprouvée dans le réel.
Comprendre la marque
Recueillir vos enjeux, vos publics et vos preuves.
Définir le socle
Clarifier le positionnement, les messages et la voix.
Créer et éprouver
Concevoir l’identité et la tester sur les usages retenus.
Transmettre les repères
Livrer les règles, les fichiers et les modèles qui facilitent le déploiement.
Des logos aux chartes, nos réalisations.
Création de logo, identité de marque ou charte Social Media : découvrez des extraits de nos réalisations.
Passer d’un nom historique à une marque plus claire et internationale
Un logo, une palette et des règles typographiques pour donner à Training Square des repères communs sur tous ses supports.
Faire émerger une identité entre galerie et atelier d’encadrement
Trois territoires graphiques — faïence, initiales et cadres — explorés pour relier la galerie à son atelier d’encadrement.
Cerballiance
Une charte Social Media qui se décline.
Des règles de composition, un traitement photo et des formes « brush » pour donner une cohérence aux contenus du réseau. La charte précise leur utilisation dans les visuels et les sous-titres.
Extraits de la charte Social Media · Septembre 2025
POUR ALLER PLUS LOIN
Relier les idées à la suite de votre projet.
VOS QUESTIONS
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